‘Prema Hair’ Salon is Staying Put on Stanton Street
Back in September, Prema Hair salon was operating on borrowed time. Its new landlord – the combo of Penn South Capital, Conway Capital, and Rudd Realty Management that snapped up the property for $12.9 million – had apparently been looking to clear out the ground level retail. An enormous Misrahi Realty banner arrived around that time and stood solemn for the interim two months.
Until last week.
Prema literally received a new lease on life. In a 180 maneuver, salon ownership now stresses that the business is not going anywhere, and that a new deal was hammered out last week.
“We ended up negotiating with the landlord and agreed terms to stay [at 101 Stanton Street],” owner Francesco Ruggerino told us in an email. “They were very reasonable; so we now push forward in continuing to build this business.”
Meaning, Ruggerino’s play for the old ODD. space on Ludlow Street is also not proceeding. So, that commercial property is still on the market.