Rumor: 76 East Houston Gets ‘Detoxed’ with New Makeup Market

Posted on: August 15th, 2018 at 5:00 am by

It took two years to build, yet has been sitting mostly vacant for just as long.

Goldman Properties completed construction of 76 East Houston Street in July 2016, yet the bi-level property hadn’t attracted a long-term tenant. The space largely functioned as staging area for art-related events at the adjacent Bowery Mural Wall. Until now.

Word on the street is that the Detox Market is opening its first New York City store here. It could launch as early as end of the month. The west cost chain is a retail brand specializing in green beauty, organic skin care, and natural makeup. There are six total locations between California and Toronto.

According to permits with Department of Buildings, the firm behind the buildout is Suulin Architects, which previously designed Detox Market locations in Los Angeles and Toronto. So this would definitely make sense.

Detox, for its part, confirmed to us that a new Manhattan outpost is in the works but would not disclose the address.

With this potentially imminent arrival of Detox, there is obviously no hope for a revival of Billy’s Antiques. This replacement real estate was itself responsible, at least partially, for its demise way back in 2012. At the time, eponymous proprietor Billy Leroy teased that he might reopen some form of his antiques business here. “The late Tony Goldman told me he wanted to do a Billy’s Antiques Cafe,” Leroy had told us. “I’m ready!” (The Goldman family owns this land, as well as the adjacent Bowery Mural Wall.)

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