City’s First Booze Free Bottle Shop Opens on Ludlow Street

Posted on: November 13th, 2020 at 5:00 am by

Photo: Spirited Away

One of the most liquor-saturated areas in the city now boasts a first-of-its-kind, booze-free beverage shop.

The new alcohol-free spirits store – dubbed Spirited Away – recently planted its flag at 153 Ludlow Street in Hell Square. Now open, the store serves a bevy of “virgin” beverages by region, including New York favorites like Rasasvada, Proteau, and Curious Elixirs, or others like Athletic Brewing, Bax Botanics, and East Imperial.

“Response has been amazing, and the neighbors are very welcoming,” ownership told us in an email. “The best part is discovery, showing New Yorkers the breadth of this alcohol-free category.”

Spirited Away is of a new retail class at this address. Owned by Slate Property Group, 151-153 Ludlow was renovated and repositioned three years ago (much to the dismay of tenants).

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