37 Orchard Street

Damaged by Car Collision, ‘November 19’ Reopens on Orchard Street

Posted July 12, 2021 at 5:07 am

One month after a Toyota Camry ended up inside its store, home goods shop November 19 is back on track. The Orchard Street store reopened to the public over the weekend. The car collision devastated the business, which had just opened at 37 Orchard three weeks prior (end of May). Damage to its inventory was […]

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Orchard Street Boutique Damaged by Car Collision Raises Over $10K to Rebuild

Posted May 28, 2021 at 5:03 am

This past Monday, a home goods boutique on Orchard Street was devastated when the driver of a Toyota Camry barreled into its store. November 19, as the establishment is called, had only opened at 37 Orchard three weeks earlier, and is now picking up the literal pieces. Damage to its inventory was extensive, so ownership took […]

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Toyota Camry Barrels Through Orchard Street Shop

Posted May 25, 2021 at 5:00 am

Shattered dreams on Orchard Street yesterday. Long story short, the car ended up inside the store, Blues Brothers style. Shortly before 4:00pm, police responded to a call about a Toyota Camry (with Virginia plates) that barreled through the glass storefront of 37 Orchard Street. Ending up in the showroom of area newcomer November 19, a chic […]

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‘November 19’ Home Goods Store Headed to Orchard Street

Posted April 12, 2021 at 5:00 am

Down at 37 Orchard Street, it’s one trendy home goods store to the next. You’ll recall that the seven-year-old Coming Soon relocated just down the block to the corner of Canal Street. (The former Alexander Olch boutique.) That was back in late-October. Now, six months later, the Hell’s Kitchen- based November 19 decor shop is […]

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After Delay, ‘Sam’s Fried Ice Cream’ Flagship Opens on Orchard Street This Weekend

Posted April 12, 2017 at 5:12 am

The opening of Sam’s Fried Ice Cream on Orchard Street has been delayed another two weeks. Last month, we noted the arrival of branded signage at 37 Orchard Street, former home of vintage purveyor La Petite Mort. Initial launch had been pegged at April 2, but failed to materialize. Reason given – inspections. “Sorry for […]

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‘Sam’s Fried Ice Cream’ Jumps Into Busy LES Scoop Scene with Orchard Street Shop

Posted March 23, 2017 at 5:00 am

The Lower East Side ice cream scene, having seen a bevy of activity this winter, just got another scoop, as it were. Orchard Street, behold Sam’s Fried Ice Cream. (No, not Sam the haberdasher.) In less than two weeks, the small business will christen the ground level of 37 Orchard Street, previously home to vintage […]

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La Petite Mort Out of Business After 3 Years on Orchard Street 

Posted December 20, 2016 at 5:08 am

In the span of a couple weeks, fashion flight hit Lower Orchard Street. Two relatively new indie boutiques – Georgia Vintage and La Petite Mort – faded from the scene. The latter concluded its rocky tenure at 37 Orchard Street Sunday night. We had heard rumors of its demise the last couple weeks, which ultimately […]

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Rumor: La Petite Mort will Close Down its Orchard Street Shop ‘Any Day Now’

Posted December 13, 2016 at 5:13 am

Three years later, it appears La Petite Mort is about to tank. For good. Word down on Orchard Street is that “it’s just not working” for the quirky vintage boutique. That much was evident earlier this year when owner Osvaldo Jimenez (aka SlutLust) hosted a crowdfunding campaign to help stave off eviction due to alleged […]

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La Petite Mort is Struggling to Survive on Lower Orchard Street

Posted March 30, 2016 at 5:00 am

“In many ways we were doing great,” notes Osvaldo Jimenez (aka SlutLust), co-owner of La Petite Mort on Orchard Street. “But it was only a matter of time before our financials finally caught up to the fun accolades and then we fell a month behind in rent.”  His boutique of two-and-a-half years is struggling to stay afloat […]

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Nancy Kerrigan and Tonya Harding Mural Replaces Taylor Swift at La Petite Mort on Orchard Street

Posted February 18, 2015 at 5:08 am

Taylor Swift has been dethroned as ambassador of New York City. At least according to the 90s nostalgia boutique La Petite Mort. You’ll recall that the Orchard Street store of vintage had tasked graffiti art luminary Chico to paint a mural of opposition on its grate. It’s since been erased and replaced with something a […]

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Art