400 Grand Street

Target Cuts Ribbon at Essex Crossing Ahead of Sunday Grand Opening

Last modified August 15, 2018 at 4:20 pm

Target is poised to open another small format location on the Lower East Side this week. To mark the occasion, corporate held a special ribbon-cutting event yesterday evening for store employees and community VIPs. New signage was installed just before the celebration, which also included the Target mascot. Take a look inside… Perhaps fanfare will be […]

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Can We Expect Target to Further Appropriate LES Culture with its Essex Crossing Opening?

Posted July 23, 2018 at 5:02 am

Target opened its small format Alphabet City store Saturday afternoon with a gaudy, insensitive display of consumerist authentrification. The new location at Extell’s luxury compound on 14th Street received vinyl skin to mimic the tenement feel it destroyed, red newspaper boxes that evoked the old Village Voice ones, fake fire hydrants, cookie-cutter “art,” and worst […]

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Target will Open its Small Format Store at Essex Crossing on August 19

Posted June 7, 2018 at 5:02 am

The date is finally set. We’ve known for months that Target’s new small-format store at Essex Crossing would open this summer. Now, it’s official. According to published reports, expect the big-box company to open its doors on August 19. In preparation for the grand opening, Target announced yesterday that there will be hiring events next […]

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Is Trader Joe’s Still Opening at Essex Crossing? [Updated]

Last modified February 16, 2018 at 4:20 pm

[Updated below] As widely reported, Trader Joe’s is coming to Grand Street at Essex Crossing sometime later this year. Or is it? Messaging about its fate has grown somewhat ambiguous since plans were first announced in October 2016. Rumors and speculation are now circulating that the popular supermarket reportedly backed out of the project altogether. […]

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Essex Crossing Rental Complex Named After Jazz Legend Sonny Rollins

Last modified December 13, 2017 at 9:21 am

Jazz saxophonist Sonny Rollins once lived in a walkup tenement at 400 Grand Street. That history was decimated two years ago when Essex Crossing muscled into the neighborhood. Now the mega-development is honoring the musician by naming the new fifteen-story tower at Site 5 in his honor. Here comes The Rollins, offering wallet-busting luxury rentals. One […]

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Essex Crossing Etc: 400 Grand Street Demolished, Trailer Offices on the Way

Last modified October 12, 2015 at 7:50 pm

Essex Crossing is bulldozing everything in its path. Phase I is underway full force. Here are some quick updates regarding the multi-million-dollar mega-project, taken from the mouth of the beast. 400 Grand Street A week after losing its lifelong sibling, 400 Grand Street is similarly cut down. As of this weekend, the five-story tenement is […]

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402 Grand Street is Gone; Demolition of 400 Grand is Next

Posted September 1, 2015 at 5:17 am

As of this week, 400 Grand Street is the proverbial last man standing within the bounds of Essex Crossing real estate. But not for long. Demolition scaffolding is slowly snaking up its facade, a mere few days after the wrecking ball took out its conjoined sibling. That’s right. 402 Grand Street is gone from the […]

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400-402 Grand Street Receives Death Shroud from Essex Crossing

Posted August 18, 2015 at 5:15 am

For so long, the twin tenements of 400-402 Grand Street stood tall as a middle finger to the SPURA clearance of yore. But the glory days are over. The bulldozer of Essex Crossing is already moving across three of the ten Lower East Side lots. As such, demolition isn’t too far off for these two. […]

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Demolition of 400-402 Grand Street Begins, Because Essex Crossing

Posted July 20, 2015 at 5:18 am

Time has come today … For the demolition of two more buildings to make way for the beast of burden that is Essex Crossing. Over a year after the requisite permits were issued by the Department of Buildings, the tenement twins at 400-402 Grand Street are finally meeting their maker, so to speak. Up went […]

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Last Residential Holdouts in 400 Grand Street Pushed out by Essex Crossing

Last modified May 19, 2015 at 8:19 am

The freestanding tenement siblings at 400-402 Grand Street couldn’t stand a chance in the face of the game-changing Essex Crossing development. There’s just too much money at stake here. These two buildings have been ready for bulldozing since April 2014, when the city officially issued demolition permits to Delancey Street Associates, the consortium of developers […]

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