Posted December 5, 2013 at 11:17 am
A Boogie tipster spotted Beastie Boy Mike D shopping in the SoHo REI last week. Apparently he had been looking for a winter hat of some sort, and no one in the store seemed to recognize him. The above photo captured the hip-hop luminary in mid-purchase at the cash register. What Beastie Boys lyric best […]
Posted January 12, 2012 at 10:13 am
Despite a heretofore snow-less winter, Mother Nature shan’t get in the way of REI and its Winter Festival plans this weekend.
Posted November 16, 2011 at 6:43 am
REI SoHo completely and totally re-imagined the former first floor catering hall and its two cellars. Lucky for us, company brass opened the doors early for a sneak peek and tour. Details inside!
Last modified November 15, 2011 at 10:12 pm
It was almost a year ago that REI revealed its intentions for the Puck Building, and EMS collectively shit its pants.
Last modified November 15, 2011 at 10:14 pm
Before long, the Puck Building at 295 Lafayette will full-on embrace its adventurous side.