The Storefront Project

Target and the Tale of Two (Storefront) Tributes

Last modified July 27, 2018 at 7:13 am

Anyone still disgusted by the marketing gimmicks of Target’s new Alphabet City store should head on down to Orchard Street for James and Karla Murray’s “Store Front: The Disappearing Face of New York” photography exhibit to see how a proper homage to the New York City storefront is done. The couple’s storefront-persevering photography exhibition opened just days […]

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‘The Storefront Project’ Gallery Takes Over from Sasha Wolf on Orchard Street

Posted September 16, 2016 at 5:08 am

Barely a month after the Sasha Wolf gallery faded from the Orchard Street gallery scene, another has taken up residence. The replacement opened its doors at the end of August, and is called simply, The Storefront Project. The second installation here at 70 Orchard Street is by Lady Millard, whose cursive red tag, an homage […]